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Your purchase through our e-store is a crucial part of our fundraising efforts to support the conservation work that our scientists undertake to protect wildlife and their habitats. For example, to help protect narwhals, our Arctic Species Conservation Fund supports narwhal tagging and research in Nunavut. We also support the development of non-invasive research techniques, including the use of aerial drones and underwater microphones. This work helps us learn more about distribution, behaviour, and the impacts of underwater noise on narwhals, inspiring actions that safeguard the species.

Our Wildlife Adoptions are symbolic, which means that your purchase does not correspond to a specific animal in the wild. By selecting the wildlife adoption card you like best, you are helping to protect all species at risk – not just one.

WWF works around the world to help conserve species and the
habitats they call home. Your gift goes a long way in helping to make these efforts possible.

If you would prefer to personalize your certificate yourself, you can opt to receive a blank adoption certificate. Simply leave the sender and recipient name fields blank.