WWF-Canada’s mission is to conserve nature and address the most pressing threats to the diversity of life on Earth. We draw on scientific analysis and Indigenous
guidance to ensure all our efforts connect to a single goal: a future where
wildlife, nature and people thrive.
Every day, we get closer to crossing an invisible line – one that unlocks a future that is four degrees warmer and could lead to the extinction of more than one million species worldwide. By using nature to fight biodiversity loss and climate change, we can help reverse what seems irreversible and chart a brighter course together.
Founded in 1967, World Wildlife Fund Canada is the country’s largest International conservation organization, with the active support of hundreds of thousands of people in Canada. WWF-Canada is part of the WWF global network, working in 100 countries worldwide.
Every day, we get closer to crossing an invisible line – one that unlocks a future that is four degrees warmer and could lead to the extinction of more than one million species worldwide. By using nature to fight biodiversity loss and climate change, we can help reverse what seems irreversible and chart a brighter course together.
Founded in 1967, World Wildlife Fund Canada is the country’s largest International conservation organization, with the active support of hundreds of thousands of people in Canada. WWF-Canada is part of the WWF global network, working in 100 countries worldwide.
A world where wildlife, nature and people thrive.
Together, in partnership with foundations, governments, businesses, communities, individuals and our supporters, we are working to conserve species at risk, protect habitats and address climate change.
Drawing from scientific analysis and Indigenous guidance, all our conservation efforts will drive toward three ambitious goals, designed to get our future back on track.
The conservation challenges we face are not small. But, for the past 50 years, countless caring people have helped us protect and restore vital ecosystems for wildlife and people.
From nearly tripling Nepal's wild tiger population to helping protect hundreds of thousands of square kilometres of habitat in the Arctic, your purchases are making a difference for wildlife in Canada and across the globe.
Wild tiger numbers are on the rise for the first time in conservation history thanks to the collective efforts by governments, local communities and the brilliant help of our passionate supporters.
With your support, WWF worked behind the scenes to support a global deal to halt and reverse biodiversity loss. The Kunming-Montreal Agreement will see countries work together to protect 30 per cent of the planet's land, freshwater and oceans, including the high-seas, by 2023.
Thanks to your advocacy, newly created marine protected areas in Canada, and the marine wildlife that live there, will be safe from oil and gas exploration, mining and bottom trawling.
Accountability
We know it's important to you that your donation to WWF-Canada is being used effectively. It's important to us too.
We have a strong internal control environment, effective governance over all operations, and an annual independent audit of our financial records.
For more information on how your gifts are spent and the conservation gains we've achieved together, check out our annual report.
Learn More
At WWF-Canada, conservation is our mission. We strive to source products from the most sustainable and ethical sources as possible and are continuously working on ways to reduce our environmental footprint such as introducing virtual gifts, plush-free adoptions and optional tote bags.
Photos:
©️ Sarah Pietrkiewicz
©️ WWF-Canada / Casa Di Media Productions
©️ Damian Lidgard / ©️ Jamie Kronick